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  LEAD MANAGEMENT STRATEGIES

Turning brand awareness into converted leads

Engage … then convert with these strategies


Your products are rolling off the line, your website is promoting the goods, and your online marketing is creating leads. But don’t celebrate just yet. Although you’ve generated awareness (and maybe even converted a few leads into customers), you have to work just as hard to turn that awareness into brand loyalty. Optimized company news articles and engaging social media posts keep audiences connected, while lead management and marketing automation is essential to converting leads.

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47% of buyers viewed 3-5 pieces of content before engaging with a sales rep (Demand Gen Report 2016)

Online presence management Your go-to for press releases, company news, and company blogs

When it comes to digital, being present requires constant oversight. Online presence management starts with putting your company news out there — over and over again. And as a seasoned go-to blog marketing company, we’re experts in technical writing, blog optimization, press release copy, and more.

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Did you know … in some states, a prize worth $5,000+ must be bonded and registered seven days before the sweepstake start?

Social media management services Profile setup, ongoing management and sweepstakes services

Whether you need to build your social media presence from scratch or curate engaging content for existing platforms, our content development team will plan, write, and post content on an ongoing basis, often leveraging long format. We can also create and manage social media sweepstakes.

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In 2016, we integrated 240-plus dealers and 2,200 marketing automations to disseminate customer leads to our client’s nearest dealer.

The online lead management experts Now, you’ll never have to wonder where your leads go ...

Leads should be treated like gold. (You don’t just store those valuable nuggets anywhere, do you?) Certified in HubSpot, SharpSpring, and other lead nurturing platforms, we can help set up and filter form submissions into a lead management platform of your choosing. Need to filter leads to select dealers? No sales network is too complicated.

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77% of CMOs at the top-performing companies indicate “growing revenue” is the top reason to implement automation (CMO by Adobe)

Email marketing solutions — built for companies and their sales channels Your source: email marketing automation + email marketing design

From custom email marketing to email marketing automation (AKA drip email marketing), companies turn to Huebner to stay at the forefront of interested customers, create loyalty among existing owners, and educate their dealer networks about products and programs.

SOME OF OUR LEAD NURTURING CLIENTS

WANT TO LEARN MORE? …

You've got nothing to lose with a quick conversation and a free quote! Give us a call at 970-775-7140, fill out the contact form below or schedule a meeting with Jim Huebner to get the ball rolling.