Driving business results for more
than three decades

Daimler Coaches North America Banner

Launch New Product & Raise Brand Awareness

The tactic: Trade show presence, social account creation and management, and ongoing digital support

Daimler Coaches North America partnered with Huebner Marketing to bring their first Mercedes-Benz coach to North America and support the new brand’s presence on all digital channels. From trade show and exclusive event planning and execution to video content creation, communications support, and social media account activation, our team planned, executed, and provided support for a robust and effective go-to-market product launch.

  • 590

    and growing!
    average organic reach on LinkedIn
  • 217%

    increase in social post comments
  • 200%

    increase in tradeshow leads
    through strategic event and comms planning

Services Provided

  • Event planning & execution
  • Digital strategy
  • Video
  • Email
  • Social media
  • Content creation
Unify Disjointed Multi-Brand

Unify Disjointed Multi-Brand Business

The tactic: Brand Positioning Study and Roadmap

The WS Holdings team came to us with a growing roster of seemingly disconnected brands. Their connection made sense on paper, but they knew they were leaving opportunities on the table by not telling a more compelling story to the market. We dug deep with stakeholders and customers at every level—from private equity to customers—to find the strongest brand architecture, identity, and story to maximize their brand position and cross-pollination opportunities. Western Protective Solutions was born.

"HM cracked the code on our business and we could not have translated our strategy into a cohesive brand without them." - Mike Scala, President and CEO

Services Provided

  • note
  • roadmap
Jayco Casestudy Banner


The tactic: Co-op national sales events

We’ve notched seven years of managing and executing client co-op national sales events, including Jayco’s hugely successful Blue Tag Sales Event. These national sales events helped unite entire dealer networks in all-out multi-media campaigns, giving dealers a focused message and promotional giveaway to generate leads.

  • 110%+

    ROI each year (for 7 years)
  • Hundreds

    Of participating dealers
  • 25+

    Customer impressions

Services Provided

  • Coop
  • TV
  • Mic
  • Tabloid
  • Email
Rev Casestudy Banner


The tactic: Aggressive content approach

With a year timeline, REV Group enlisted our team to turn its new name into a “known” commodity in time for its NYSE initial public offering. Using an aggressive content approach, featuring keyword-optimized pages, weekly long-format articles and strategic social media posts, REV Group opened $3 above the projected listing price.

  • $22

    Listing Price
    With a day-high of $25
  • 55,696

    From 70 “blogs”
  • Page 1

    For “ambulance”, searched
    33,100 times monthly

Services Provided

  • SEO
  • Blogs
  • Social
Slide Zilla Casestudy Banner


The tactic: Pay-per-click advertising

MORryde, a leader in metal fabrication, relies on our team for its paid online marketing initiatives, including campaigns that drive online traffic to MORryde’s Jeep accessory page and its SlideZilla truck slide website. Thanks to this qualified traffic, our client has seen above-average conversion rates.

  • 51%

    of SlideZilla traffic
    More than half of SlideZilla’s
    website traffic is driven by
    paid search
  • 18%

    Conversion Rate
    SlideZilla’s paid search
    yields an average 18%
    conversion rate
  • 39%

    of Jeep page traffic
    Paid search accounts for 39%
    of the total traffic to
    MORryde’s Jeep page

Services Provided

  • PPC
  • Marketing
Canyon Casestudy Banner


The tactic: Sales materials

Canyon Bakehouse spent four years perfecting its gluten-free products. With a good company story and great-tasting bread, one thing was missing - marketing tools - so we set out to provide the dedicated baker with all the right marketing ingredients. President and Co-Founder Josh Skow credits Huebner with helping “launch our brand nationwide.”

  • $40M

    in Annual Sales,
    Compared to $1.8M in 2011

Services Provided

  • Business Cards
  • Sales Kits
  • Presentations
  • Point of Sale
  • print Ads
Fleetwood Casestudy Banner


The tactic: Aggressive content approach

We have helped shape 10 RV brands during the last dozen years, working with powerhouse companies like THOR and REV Group. We’ve yielded lots of great results. Take for instance, Fleetwood RV — “America’s Favorite Motorhome” — and the results our digital efforts have netted this great brand over the last two years.

  • 1.87M

    Website Sessions
  • 678%

  • 210%

    Website ROI
    In a six-month timeframe

Services Provided

  • Integrated Marketing
  • Dealer Marketing

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