OUR MARKETING
CASE STUDIES
Driving business results for more
than three decades
Launch New Product & Raise Brand Awareness
The tactic: Trade show presence, social account creation and management, and ongoing digital support
Daimler Coaches North America partnered with Huebner Marketing to bring their first Mercedes-Benz coach to North America and support the new brand’s presence on all digital channels. From trade show and exclusive event planning and execution to video content creation, communications support, and social media account activation, our team planned, executed, and provided support for a robust and effective go-to-market product launch.
-
590
and growing! -
217%
increase in social post comments -
200%
increase in tradeshow leads
Services Provided
Unify Disjointed Multi-Brand Business
The tactic: Brand Positioning Study and Roadmap
The WS Holdings team came to us with a growing roster of seemingly disconnected brands. Their connection made sense on paper, but they knew they were leaving opportunities on the table by not telling a more compelling story to the market. We dug deep with stakeholders and customers at every level—from private equity to customers—to find the strongest brand architecture, identity, and story to maximize their brand position and cross-pollination opportunities. Western Protective Solutions was born.
Services Provided
INCREASE DEALERSHIP SALES
The tactic: Co-op national sales events
We’ve notched seven years of managing and executing client co-op national sales events, including Jayco’s hugely successful Blue Tag Sales Event. These national sales events helped unite entire dealer networks in all-out multi-media campaigns, giving dealers a focused message and promotional giveaway to generate leads.
-
110%+
-
Hundreds
-
25+
Million
Services Provided
GROW RECOGNITION & ORGANIC TRAFFIC
The tactic: Aggressive content approach
With a year timeline, REV Group enlisted our team to turn its new name into a “known” commodity in time for its NYSE initial public offering. Using an aggressive content approach, featuring keyword-optimized pages, weekly long-format articles and strategic social media posts, REV Group opened $3 above the projected listing price.
-
$22
Listing Price -
55,696
Pageviews -
Page 1
Rank
33,100 times monthly
Services Provided
INCREASE WEBSITE CONVERSIONS
The tactic: Pay-per-click advertising
MORryde, a leader in metal fabrication, relies on our team for its paid online marketing initiatives, including campaigns that drive online traffic to MORryde’s Jeep accessory page and its SlideZilla truck slide website. Thanks to this qualified traffic, our client has seen above-average conversion rates.
-
51%
of SlideZilla traffic
website traffic is driven by
paid search -
18%
Conversion Rate
yields an average 18%
conversion rate -
39%
of Jeep page traffic
of the total traffic to
MORryde’s Jeep page
Services Provided
GROW OUR CLIENT’S IN-STORE SALES CHANNEL
The tactic: Sales materials
Canyon Bakehouse spent four years perfecting its gluten-free products. With a good company story and great-tasting bread, one thing was missing - marketing tools - so we set out to provide the dedicated baker with all the right marketing ingredients. President and Co-Founder Josh Skow credits Huebner with helping “launch our brand nationwide.”
-
$40M
in Annual Sales,
Services Provided
INCREASE OUR RV CLIENTS’ BRAND RECOGNITION
The tactic: Aggressive content approach
We have helped shape 10 RV brands during the last dozen years, working with powerhouse companies like THOR and REV Group. We’ve yielded lots of great results. Take for instance, Fleetwood RV — “America’s Favorite Motorhome” — and the results our digital efforts have netted this great brand over the last two years.
-
1.87M
Website Sessions -
678%
PPC ROI -
210%
Website ROI