PAY PER CLICK
PPC online advertising. When you absolutely, positively have to be found online...and see a HUGE ROI as a result!
90% of searches for new products or services take place online...which is exactly why web site promotion should be your top priority!
Knowing if and how you can be better at something means you need to consistently identify strengths and weaknesses for the best possible results. Auditing your web advertising performance on a regular basis allows you to determine where each and every opportunity lies. Gain important insights on your competitor's ad performance in order to reduce wasted advertising dollars, increase search traffic, increase qualified sales leads, and gain conversions.
Creating a structure for paid search campaigns, by refining, managing and optimizing them to be as effective as possible is one of the best predictors of success. If you lack optimization processes, you lack the key to decrease your cost per click, increase click-through rates, increase landing page quality, get higher quality scores, limit your competition, gain higher conversions and achieve greater ROI.
More clicks are great, but conversions are a much more important metric. That's because a conversion signals that the prospect is interested and has taken a definite step down the sales path. Huebner Marketing constantly works to improve online advertising campaigns and our rates of conversion through testing, adding and subtracting keywords, and applying our analysis of trends to maximize your return-on-investment.
See Your Brand's TOP 3 Pay Per Click Opportunities
Please contact me about a FREE analysis of our company's TOP 3 online advertising opportunities!
Pay Per Click Audit
Make data-driven decisions to increase conversions.
Conducted by one of our own certified Google AdWords professionals, this audit covers the key areas to determine under-performing and high-performing metrics of your paid search marketing account. We'll make recommendations to maximize your web site promotion and the best approaches to prioritize items needing attention that directly impact your bottom line.
Competitive Keyword Analysis
Search-based advertising campaigns require a foundation.
Your overall success is dependent on good keyword research and keyword management. You can't effectively begin to plan for a campaign without knowing which words and phrases you are targeting or which search terms you are competing against, which means that you also can't estimate costs or returns to deliver the ROI you are seeking. Huebner Marketing utilizes multiple keyword software systems for reporting, analyzing and recommending the best keywords for optimum results.
Geo-Targeted PPC Advertising
Spend your ad dollars where they count most:
Your Local Market.
Our certified experts can target your paid search ads right down to your prospect's state, county, city...even to their home address, if necessary. Combine that strategy with great keyword research and focused search terms, and you'll see tremendous improvement in the quality of your leads with this form of online advertising.
Landing Page Conversion Optimization
Defeating the browser back button with a compelling landing page
Once visitors click on your ad, you've got about 15 seconds to captivate their attention to further investigate what you have to offer. Your landing page becomes the entry way to the front door of your business. If your page is not designed to convert, easily leading your visitors through action driven steps, those visitors leave, never to return. Huebner Marketing's landing page expertise is sure to engage and keep the attention of your visitors to earn high conversion rates.
Beyond Search Advertising: Follow-up sales messages, 24/7
98% of your site visitors leave your site without becoming a customer or making a purchase. Continue your web site promotion and get them back by serving your ads on websites other than your own, reminding them of who you are and what you offer, wherever they are browsing on the web. Remarketing (also referred to as "retargeting") has the power to boost your conversion rate up to 125%.
Custom Flash ReportingTM
The data is there...but is it easy to understand?
Data speaks volumes, but sometimes understanding the data - or at least being able to easily view it - is sometimes a problem. That's why Huebner Marketing developed our own Flash Reporting Tool for our clients. Always at your fingertips, this tool allows you to easily view what's working and what's not, helping you make critical adjustments to your marketing programs more quickly. Best of all, it's FREE to use...all you have to do is ask!
Start Converting Clicks To Sales Today