Huebner Marketing’s PPC management process begins with understanding the current state of your PPC advertising and online marketing energies, along with your business objectives to determine PPC campaign success.
Once a preliminary keyword list has been established through the audit and planning process, Huebner’s PPC specialists run that list through SpyFu and Google AdWords planning tools to
finalize the list and establish a recommended paid search budget.
Once a budget has been finalized, Huebner Marketing writes, designs and places ads, launches A/B testing and provides performance metrics. Both ads and keywords will be monitored and refreshed on a regular basis.