This peek into the dealer's psyche will help you:
- Build stronger dealer relationships
- Identify growth opportunities
- Prioritize marketing activities with the greatest impact
Spoiler alert
Pricing is not the only way to a dealer’s heart.
of dealers report their focus this year will be on improving customer service
60% of growing dealerships cite product relevancy as a major factor in deciding which brands to carry
of dealers agree that sales enablement tools from manufacturers are very or extremely important
of dealers say a brand’s reputation or story is very or extremely important to the customer’s purchase decision
Stand out in a busy marketplace by presenting solutions that make you a hero to your dealers.
Dig into the data
Complete the form below for a free PDF download of our findings.
* This research was collected by the experts at Ascend2 via a survey of 279 retailers of big-ticket outdoor items. For more than 30 years, OEMs have turned to Huebner as their partner in manufacturing marketing. From building brand awareness, to driving more visitors to your site, to equipping your frontlines to market and sell your products, Huebner exists to make your story known. It all starts with a conversation. How can we help you?